Eyewear designer based in California

Projects
Design + Production
Design + Production
Creative Direction + Product Design
Product Design
Product Design
Product Design


Awards
Eyewear designer based in California


KATSU Eyewear

Brief
Led a collaborative collection between graffiti artist KATSU and A BETTER FEELING eyewear
Date
2022 to 2023
Description
Development: Developed 3 styles of sunglasses with graffiti artist KATSU, including R+D, sketching, 3D modeling, sampling, and incorperating new lasering techniques with manufacturer for printing high detailed graphics on lenses, sampling and fit assessment.

Launch: Led creative direction for campaign, art direction for newsstand launch space, creative direction for merch, and creative marketing plan for launch.





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